2:00- 5:00pm: Hotel & Summit Check-in

5:00 - 5:45pm: Welcome Session (Sellers Only)

The Road Ahead: Why Generate Goodwill Matters Now
Let’s rally around a shared mission to build smarter, faster, and more accessible e-commerce for every Goodwill.

6:00 - 8:00pm: Happy Hour Celebration

8:30 - 10:00am: Check-in and light breakfast

10:00 - 11:30am: General Session

11:30 - 12:30pm: Lunch

12:30 - 3:45pm Rotational Sessions and Track (with snack break)

• IT/AI Track (3hr)

• Customer Feedback Insights (1hr)
  Learn how to leverage key data points from various customer insight channels. Through this session, we will explore learnings from social media, surveys, social listening, and more.

• Relist & Shipping Strategies (1hr)
  Sharpen your approach with proven relisting and shipping strategies—from penny shipping to pricing models—in this tactical, hands-on session.

• Product Knowledge with Dr. Lori (1hr)
  Boost your ability to identify value and tell item stories with celebrity guest Dr. Lori’s expert insights into secondhand art and jewelry.
  

3:45 - 4:45pm: Live Demo of Generate Sales and Closing

🎉 6:00 - 10:00pm: Private Event at Chiefs on Broadway
Join us for an exclusive night of storytelling, music, drinks and food!

8:30 - 9:15am: Breakfast

9:30 - 10:00am: General Session

10:00 - 12:00pm: Breakout Sessions & Track

• Executive Track (2hr)

• SGWEDU (1hr)
  Learn how SGWEDU can empower you and your team with hands-on tools and training to grow your online sales and operational efficiencies.

• Maximizing Apparel Sales Online (1hr)
  Learn from your peers as they share real-world strategies and creative approaches that are driving apparel success across agencies of all sizes.

• Free Networking option to network in designated areas with your peers.
  

12:00 - 1:00pm: Lunch

1:00 - 3:00pm: Breakout Sessions and Track

• Marketing Track (2hr)

• Goodwill Books
  Explore the evolving world of online book sales and hear from the GWB team about their broader roadmap, strategy and new software.

• From Threat to Opportunity
  Join this interactive session to brainstorm strategies that elevate ShopGoodwill’s growth in the era of social commerce.

• Free Networking option to network in designated areas with your peers.

🎤 3:00 - 4:00pm: Guest Speaker Chris Gillen – Author of The Villain Trap

Join Chris Gillen as he unpacks The Villain Trap, sharing powerful insights on leadership, accountability, and how shifting your mindset can unlock growth in both business and life.

4:00 - 4:30pm: Day 3 Recap

8:00 - 9:00am: Breakfast

9:00 - 10:00am: Seller Award Ceremony

10:00 - 11:30am: Parking Lot Recap